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D2E Tool Kit

Be a part of Down to Earth Month 2024

Down to Earth Month 2024 Images

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Submit your “GREEN” EVENTS & OFFERS

Down to Earth April 2024 graphic with vines and sunflowers Wine Institute members, California winery and grower associations and DMOs* are invited to create sustainably-focused virtual events, socially distanced in-person experiences and special offers this April to be featured on the Discover California Wines Down to Earth Month landing page and as part of Wine Institute’s publicity, social media and trade outreach campaign highlighting California wine’s sustainable leadership.

Submit events and activities by March 25 so they will be loaded onto the Discover California Wines web page before the launch of the news release. Note that submissions can continue to be made throughout April. Be sure to include a photo.

Submit your Events & Offers

* Offers must include Wine Institute members. Wine retailer and restaurant offers cannot be accepted due to California ABC restrictions.

 

Share the love ON SOCIAL MEDIA

Promote your participation by featuring the Down to Earth logo/banner on your website and using the following hashtags on your social posts:

#CaliforniaWines
#DownToEarth
#SipSustainably

Also feel free to follow us on our social media accounts below as well as tag us in and share Down to Earth photos on your own accounts.

Need some inspiration? Here are some templates you can use:

We’re celebrating Down To Earth Month in California, highlighting the Golden State’s commitment to sustainable winegrowing! Special tours, tastings and events are taking place at wineries and vineyards throughout the state. We hope you’ll join us!

Happy Earth Day! California’s wine industry is celebrating our commitment to sustainability: protecting our soil, air and water develops flavor in our grapes and wines while ensuring the health of our land and our industry for generations to come. Cheers to Down To Earth Month!

And share our video: