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BW166 “COVID-19 and the Beverage Alcohol Industry”

Jon Moramarco of BW166 has published a blog on the impact of COVID-19 on off-premise and on-premise wine sales:

“On-Premise operators will see the most significant negative impact of these closure mandates (for reference: in 2019 On-Premise contributed…16% of Wine volume and 38% of spending). Conversely, Off-Premise operators may see an increase in volume and spending as consumers shift their consumption locations. Wholesalers, Importers, and Producers may see short-term decreases, though they will likely recover over the medium term.”

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