Early Bird Pricing for DTC Wine Symposium Expires Dec. 13

Early bird pricing for the DTC Wine Symposium on Jan. 17-18, 2024, at the Hilton Concord Hotel expires on Dec. 13. Register using the promo code WI24 for Wine Institute members and save an additional $25 during early bird registration. Looking to attend the in-person conference with colleagues from your winery? Save an additional $50 per registrant with the “Multi-Registration” option.

Presented by and a fundraiser for Free the Grapes!, the symposium will feature thought-provoking keynotes focused on how the wine industry can harness the power of AI, the lessons behind authentic marketing, and why it’s important to engage Gen X and Boomers in tasting room initiatives. Wine Institute Vice President of State Relations Steve Gross will give the State of the States keynote address, summarizing recent consumer activations and legislative support as well as recent legislative wins and priorities for winery compliance in 2024. 

As always, the conference will also host useful workshop sessions, and town hall-type discussions on a variety of current topics as well as a tradeshow of the industry’s leading suppliers. For more information on topics and speakers visit the event website.

Wine Institute is a co-founder and sits on the board of Free the Grapes!, and is a Gold Level association sponsor of the symposium. Your participation helps support the campaigns of Free the Grapes!, which has worked alongside Wine Institute and industry lobbyists to open states and streamline legal, regulated winery DTC shipping.

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