Wine, Food, Travel & Lifestyle

California is the most-visited state for wine and food in the U.S. and the number one producer and exporter of U.S. wines. Through our Discover California Wines program, Wine Institute works with wineries, wine regions, the tourism and food community to highlight the special wine and food culture of the Golden State in campaigns, communications and events.

Discover California Wines

Our one-stop resource on California wines including winery locator, maps, recipes and the latest events around the state.

Wine Country Table

Our latest book is a region-by-region culinary tour of California wine country featuring sustainably-focused wineries, specialty crop farms and 50 delicious recipes with wine pairings.

California Wine Month

Held each September, California Wine Month celebrates the annual harvest and all that the state’s growers and vintners bring to our lifestyle, economy and culinary pleasure with more than 100 events around the state.

Down to Earth Month

Our month-long celebration every April highlights California’s commitment to protecting the environment, being a good neighbor and producing high quality wines with sustainably-focused events in regions throughout the state.

Discover California Blog

Our newsletter highlights a monthly recipe and share’s what’s new from California’s trendsetting and sustainable wineries, farms and kitchens.

California Wines: UNRESERVED

The iconic people, places and pleasures of California wine are spotlighted in our latest short video series.